About

Hola and welcome!

I’m Roey Skif, founder & CEO at TL;DR SEO, a specialized SEO agency based in Bogotá, Colombia.

Roey Skif

Since 2010, I’ve provided strategic SEO consulting and mentorship to digital agencies, assisting them in building, implementing, and optimizing their SEO strategies. I also help agencies audit ongoing SEO work, recruit qualified SEO professionals, and develop long-term, scalable strategies tailored to their clients’ objectives.

Previously, I was the Head of SEO at Operad, a digital agency in Tel Aviv, where I successfully established and led the SEO department for over five years. During that time, I trained numerous interns from scratch, guiding them not only in mastering advanced technical SEO—my core passion—but also in aligning SEO strategies directly with client goals, measurable KPIs, and impactful results.

Over the years, I’ve had the privilege to collaborate with a wide variety of clients, including news websites, forums, and e-commerce platforms, gaining extensive hands-on experience in diverse SEO scenarios.

I offer my consulting services fluently in English, Hebrew, and Spanish, reflecting my international expertise.

Have questions or an SEO mystery you want to solve? I’d love to hear from you!

Why work with me?

Trusted by The World’s Leading Digital Marketing Publishers